What is the 'Share Happi Pose'?
Well ... it's sort of advertising.
According to Glico (the company that makes Pocky), the 'Share happi pose' is supposed to look like how you hold and eat Pocky.
The Pocky dance has become a huge phenomenon, and people are learning the dance, filming themselves and uploading to Youtube across Japan!
Have a look :
“The Sharehappi Pose is
something that conveys how to hold Pocky and how to recommend it to
other people through a unique visual performance. We hope to link
copying of the pose to the act of actually eating the product.”
Read more at: http://www.campaignasia.com/article/case-study-how-glico-re-energised-pocky-with-a-dance-move/407209
Read more at: http://www.campaignasia.com/article/case-study-how-glico-re-energised-pocky-with-a-dance-move/407209
